About the White Label

A passion and commitment to bespoke design underpin the core values of our company and the environment that we operate in as a team. Our vision is to be the to be the first choice for events and catering for all sized events and to provide unique and memorable services to all of our clients and their guests. If you’re seeking complete professionalism in your creative or corporate events company, The White Label is ready to turn your forthcoming event into a stunning success.

Our Values

  • Passion

    The White Label team are passionate about providing excellent service, delicious food and flawless event design. We love what we do and this is reflected on all of our events.


    As a creative and corporate events planner that strives for excellence, we only employ the best people to ensure that we deliver the highest standards of quality and service. With our proficient attention to detail, your guests will always have an unforgettable experience.


    Our team very much consider one another to be family and everyone always supports each other wherever necessary to make sure that every private or corporate event is a success.


    We constantly strive to find new ways to do things, whether this be in the interests of the environment or simply a new event concept.


    Our creative team members pride themselves on offering unique event concepts and inspiring menus. All of our dinner menus are tailored to each individual client; you will never receive a generic menu from us.


    We care deeply about the environment we operate in and continuously look for new materials or ways we can be a leading event company whilst protecting the planet. This isn’t an easy task, but we always do our best to make the world a greener place.


  • James Symington


    Passionate about offering good service and understanding his clients, James co-founded The White Label after twenty years as a 24/7 events professional in London. Likeable, charming and attentive, James will plan and execute your event with skill, professionalism and charisma. His experience, combined with a strong client empathy, make him a pleasure to work with.

  • Cris Macis


    Menu creation and bespoke food design are one thing but being able to expertly deliver a menu as promised at the tasting is a skill few London chefs have. As co-founder of The White Label and Director of Food, Cris goes beyond the brief and consistently exceeds clients’ expectations. From the moment you meet Cris, you will always feel assured that your event is in safe hands.